Publishing Your Book in Print and Digital: A Guide for Self-Published Authors

Publishing Your Book in Print and Digital: A Guide for Self-Published Authors

Publishing your book in both print and digital formats allows you to reach more readers and maximize your potential earnings. Each format has unique requirements, but with the right approach, you can effectively launch your book in both versions. Here’s how to successfully publish your book in print and digital.

Step 1: Decide Which Formats Suit Your Book

Think about what formats will best serve your content and audience.

• eBook Format: Ideal for digital readers, especially for fiction and non-fiction.

• Print Format: Choose between paperback and hardcover; genre often dictates preference.

Step 2: Prepare Your Manuscript for Print and Digital Formats

Each format has specific manuscript requirements.

• eBooks: Use reflowable text formats like EPUB or MOBI for compatibility.

• Print: Prepare a PDF file with appropriate margins, bleed, and trim sizes.

Step 3: Choose a Self-Publishing Platform

Select a platform based on your distribution and reach goals.

• Amazon KDP: Excellent for Kindle eBooks and print-on-demand paperbacks.

• IngramSpark: Ideal for wider print distribution to bookstores and libraries.

• Draft2Digital: Great for digital distribution to multiple eBook retailers.

Step 4: Format Your Book for Each Platform

Formatting varies for print and digital books.

• eBooks: Use Kindle Create for Amazon or Vellum for general eBook formatting.

• Print: Follow specific guidelines for print quality, margin, and page numbers.

Step 5: Design a Book Cover for Both Formats

Your cover should appeal to readers and meet platform requirements.

• eBook Cover: A front cover that looks good on screens; no spine or back cover required.

• Print Cover: Includes spine and back cover, plus space for a barcode.

Step 6: Obtain ISBNs and Barcodes

Each format requires its own ISBN for tracking and distribution.

• ISBNs: Obtain separate ISBNs for eBook and print editions if you want full control.

• Barcode: Needed for print books to sell in stores.

Step 7: Set Pricing and Royalties

Pricing strategies differ for print and digital formats.

• eBooks: Price competitively, generally between $2.99 and $9.99 for optimal royalties.

• Print Books: Set a price that covers production costs while being affordable.

Step 8: Upload Your Files and Publish

Upload files to your chosen platform and double-check for errors.

• File Upload: Follow platform instructions for uploading eBook and print files.

• Proofing: Order a proof copy for print books to check for any quality issues.

Step 9: Promote Your Book Across Both Formats

Promote both formats to maximize exposure.

• Dual-Format Promotion: Highlight the availability of both print and digital options in your marketing.

• Social Media and Ads: Reach a wider audience by promoting both formats on social channels and through targeted ads.

Conclusion

Publishing your book in both print and digital formats offers readers options and helps you maximize your reach. By preparing your manuscript, choosing the right platforms, and effectively promoting both versions, you can create a successful launch that appeals to a diverse audience.

FAQs

1. Do I need separate ISBNs for each format?
Yes, you need a unique ISBN for each format to identify them separately.

2. What’s the best platform for self-publishing print books?
Amazon KDP is great for print-on-demand; IngramSpark offers wider distribution.

3. Can I use the same cover for eBook and print?
You’ll need to add a spine and back cover for print editions, but the front cover can remain the same.

4. How should I price my eBook vs. print book?
Price eBooks affordably, around $2.99–$9.99, and set print book prices to cover production costs.

5. Is it worth publishing in both print and digital formats?
Yes, offering both formats increases your reach and caters to different reader preferences.